The Sun saves the earth
By DEREK BROWN
APRIL 25, 2007
IT’S time for The Sun to save the Earth.
Britain’s favourite newspaper is today launching a special event that, with your help, is literally going to change the world.
Mark your diaries for JULY 7 because that is when The Sun is launching its first ever Green Day.
On that day we will be asking our huge army of readers to do just ONE small thing each that collectively will make a huge change to the planet.
We are all aware of the dangers of global warming and know we must change our ways to prevent the Earth heading towards certain catastrophe.
Temperatures are soaring and as polar caps melt, sea levels are threatening to rise to dangerous levels.
Many animals face extinction and figures released in the past year prove that if we do not make changes soon, the Earth will be in real peril in just a few years.
But just a small change in your lifestyle can make a huge difference.
Natural power ... ride your bike and hang-out washing to save energy
And to prove how easy it is, we want all of you to take part in Green Day.
Look at the list on the right. On Green Day, for one day only, we want you to do just one of those things. That’s all, it really is as simple as that.
To make things even easier, The Sun’s Green Day will coincide with the huge Live Earth pop concerts taking place around the globe.
On the big day, huge shows will be beamed across the world from Sydney, China, South Africa, the UK and the US. Stars who have signed up include the Red Hot Chili Peppers and Madonna.
Do your one thing from our list and you can sit back and enjoy the events knowing you are making a real difference.
Unlike other charity events marked by a day in the calendar, we will not have a conventional “totaliser” where you see cash racking up.
You do not spend any money so we do not need one.
But we will have a totaliser clocking up how many millions of tonnes of carbon emissions you are saving by doing your one simple thing.
On July 7 you might choose to change one lightbulb in your house to an energy-saving one.
You might want to walk, cycle or take public transport to work or school, or even share a car.
You may plant a shrub or hang your washing out instead of tumble-drying it.
You may pledge to switch off all your appliances at the wall for a day or not switch on any lights in your house unless absolutely vital.
Turn it off ... have a tea-free day and switch off lights
Or think big. You can install a wind turbine or solar panel, switch to a “green electricity supplier or ditch your gas-guzzling car for good.
Whatever you do will make a difference — and we want to know about it.
We want every reader, classroom of kids, office and group of friends in the country to take part by choosing one simple task from our list and ticking it off.
If you can think of something not on the list, that’s fine too.
Tell us about it by emailing features@the-sun.co.uk, texting to 63000, going to our website or by writing to Green Day, The Sun, 1 Virginia Street, London E98 1SN.
Then we will be able to predict how much carbon Sun readers have saved in just one day.
To remind you of Green Day we will be bringing you updates and a countdown to the big day itself so you can plan ahead.
It may seem a tiny gesture, but together we can make a huge difference to the planet.
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Wowsers, The Sun cares! No really it does! Man, I'm going to start buying the paper now it's finally showed its caring side. I always knew it had one, it just needed something small, maybe like Global Warming, to help it reveal its true colours. Thank goodness! It's funny that it is has taken The Sun several yers to jump on the greenwashing bandwagon, BP did it years ago with its fancy new green-sun logo. The Conservatives are at it right now with their new tree logo. But maybe the Sun's different! Oh wait, I've just remembered Wapping. And Hillsborough. Maybe it's changed though? I mean they were a few years ago right? Nah, its editor is Rebekah 'Paedo bashing and friend of New Labour' Wade and its proprietor is Rupert Murdoch. I guess that puts paid to any semblance of being a caring paper nowadays. I wouldn't even wipe my backside with that rag, it'd be dirtier than before. Bams.
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9 comments:
i, like you niall, find the whole thing rather amusing, mainly because i believe that at least half the people who buy the sun probably have no idea what global warming actually is, and even if they do there is about as much chance of them giving a shit as there is of a resurrected Jospeh McCarthy becoming communist.
Only half?
i was just trying to be nice,maybe some of your regulars read the paper, didn't want to offend anyone, but ok, ill raise that to at least 90% even though it is probably closer still to 100
I'm so glad you review the press for me, honing the dross and seiving the crap so I can continue to pretend there is no media except for the parts relevant to music.... oh and the other bits that pay me to write articles, press releases and edit sites. Yeh, they can stay, so long as they don't expect me to read them in my own time. Media - shmedia.
The only response to 'The Sun' taking this line has to be 'Aye, right.'
Finally. Britain's finest news source has arrived to save us from our own naughtiness. Gawd bless you, Rupert! Sniff...
Remember their famous "stamp on the camps" headline over a picture of camp of Irish travellers? They still have it on their website:
http://www.thesun.co.uk/article/0,,2-2005111152,00.html
I reported it to the police at the time of its publication for inciting racial hatred.
Here's some Nazi propaganda:
http://www.calvin.edu/academic/cas/gpa/images/sturmer/ds9-43a.jpg
Can you spot the difference?
That Stamp On The Camps headline was appalling. I couldn't access the other link as it was restricted viewing. I expect it reinforced your argument though. The Sun seems to get away with all sorts of unpleasant activities, sadly.
I rely on the sun. I read the headlines in the local shop and i can then decipher the drunken ravings of the jakey in the bus stop who waves his buckie bottle at me as he rants on incoherently about lightbulbs making the sun hotter. Ahhhhhh. Marvelous.
Anyway Niall - surely it's important to keep in touch with what the dross (are told to) think?
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